About Google Ads
Who will see my ad ?
Targeting Your Ideal AudienceAge Demographics
• Customize your audience age range (e.g., 30-70 years)
• Target specific age groups most likely to be interested in your property
Geographic Reach
• Set a custom radius around your listing
• Reach potential buyers who live in or frequently visit the area
• Your ads appear to users within your selected geographic zone
Important Note:
For optimal campaign performance, Google Ads requires a minimum population of approximately 100,000 within the target area. While smaller radiuses are available in urban areas, rural locations may need expanded targeting for effective reach. Our team monitors campaign performance and provides regular updates to ensure maximum effectiveness.
Google search
When potential buyers perform a Google search, your property listing will appear in one of these formats, depending on their device and system settings:
Google Discover
Your ad will be displayed within Google Discover's content feed, which users can access by scrolling down in either the Google mobile app or google.com.
Android users will additionally see the ad on their Google Chrome new tab page.
Google Display
Through Google Display Network, your advertisements are seamlessly integrated across websites as banner ads, sidebar placements, and in-app advertisements, including mobile gaming applications.
YouTube
Static display placement
Static display placement
Video
Headlines and Descriptions
Google will rotate the 15 headlines and 5 descriptions we provide to create a good headline and description for a single ad.
We need 15 headlines suggestions, maximum 30 characters each
And 5 Descriptions, Maximum 90 characters each (60-90 characters will be better)
Headline examples
Do not include the address in the headline it appears below the headline automatically
For sale 3 bedroom in Toronto
What is included
Package Inclusions
• Three (3) high-quality property images
• Campaign Management
• Complete campaign setup and deployment
• Bi-weekly performance reports(Mondays and Wednesdays)
• One budget optimization adjustment per ad (cost-per-click modification)
Pay per click (PPC) & Weekly Budget
Pay-Per-Click (PPC) Advertising & Budget Management
Ad Visibility and Cost Structure
Your advertisement is displayed at no cost; charges only apply when potential clients click on your ad (Pay-Per-Click model).
Ad Placement and Bidding Strategy
Google's algorithm determines ad positioning based on bid amounts, with higher bids typically securing premium placement. Our strategic bidding approach ensures optimal visibility within your budget parameters.
Recommended Bidding Range
Based on market analysis, we recommend initial bids between $0.50 and $3.00 per click, with specific amounts tailored to your property type and location.
Automated Bidding Optimization
We leverage Google's automated bidding system to maximize your campaign performance. This sophisticated algorithm optimizes bids in real-time based on your specific budget and objectives.
Performance Management
Our team continuously monitors and adjusts your campaign to achieve the lowest possible cost-per-click while maintaining superior ad performance and quality.
Reporting and Analytics
Comprehensive performance reports are delivered bi-weekly (Mondays and Wednesdays), including detailed statistics and strategic recommendations.
Budget Control
Implementation of weekly budget caps ensures precise cost management. For example: Cost-per-Click: $0.30 with a weekly budget maximum of $50We maintain complete transparency while managing your investment to deliver optimal results within your specified parameters.
Terms of Service & Privacy Policy
Production Timeline
Standard delivery time for approval documents is 48 hours, with an internal target of 24-hour turnaround.
Authorization for Content Usage
By engaging our services, you explicitly authorize us to utilize the following materials for advertisement creation:
• Property listing photographs
• Agent/broker professional headshot
• Agency/brokerage logo
• Property descriptions and relevant listing details
Advertisement Management Protocol
• All advertisement creation, modifications, and removals require explicit client authorization
• No content will be published without prior written approval
• Changes or removals must be submitted in writing to [email protected]
Confidentiality
All information provided to CSJ Assist is confidential.
Price and Payment
Price
For sale Campaign 50$
Sold Campaign 25$
Open House Campaign 25$
Modifications once approved and posted: 15$
Payment
We will send you an Approval request to approve the pictures
The invoice will be attached to the email
Payment via Interac Only to [email protected]
Password must be the Job No (ULS No)
Campaign will be posted only once we received the payment